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SOFISoFi Technologies, Inc.Hold6.2·$16.38+7.41%
HoldModerate Confidence
Investment thesis

SoFi Technologies is delivering 42% revenue growth with wide economic moat designation and a perfect earnings beat record, but trades below its 200-day moving average in a recovering death cross pattern, carries an extraordinarily elevated put/call ratio of 4.37, and faces strongly negative near-term news sentiment — a growth business in technical distress.

Thesis pillars

  • Death Cross Recovery Technical RiskDeteriorating
  • 42pct Revenue Growth Wide MoatStable
  • Perfect Earnings ExecutionStable
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

Open full analysis

SoFi Technologies, Inc. (SOFI) Stock Analysis

Falling Knife setup

HoldGrowthModerate Confidence

Financial Services · Credit Services

Hold if already holding. Not a fresh buy at $16.38, but acceptable to hold if already in. Reasons: Negative momentum; Below 200-MA, MA slope -6.2%/30d (confirmed downtrend).

SoFi Technologies is a bank holding company with three segments — Lending (personal, student, and home loans), Technology Platform (Galileo and Technisys, serving financial institutions primarily in North America and Latin America), and Financial Services (checking/savings,... Read more

$16.38+12.7% A.UpsideScore 6.2/10#14 of 35 Credit Services
QualityF-score6 / 9FCF yield
Stop $15.32Target $18.57(analyst − 10%)A.R:R 1.2:1
Analyst target$20.63+26.0%19 analysts
$18.57our TP
$16.38price
$20.63mean
$12
$30

Hold if already holding. Not a fresh buy at $16.38, but acceptable to hold if already in. Reasons: Negative momentum; Below 200-MA, MA slope -6.2%/30d (confirmed downtrend). Chart setup: Death cross, below all MAs, RSI 35, MACD bearish. Maintain position. Not compelling to add more. Score 6.2/10, moderate confidence.

Passes 5/8 gates (clean insider activity, no SEC red flags, earnings proximity no date, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio and death cross (50MA < 200MA). Suitability: speculative.

10-K grounded · weekly refresh

About SoFi Technologies, Inc.

About SoFi Technologies, Inc.

SoFi Technologies, founded in 2011 and operating as a bank holding company after acquiring a national bank charter in the first quarter of 2022, runs three segments: Lending (personal, student, and home loans), Technology Platform (Galileo and Technisys serving financial institutions and enterprises primarily in North America and Latin America), and Financial Services (checking/savings, credit cards, brokerage, and digital assets). SoFi Bank holds nationally chartered association status, and the company separately operates in Hong Kong through SoFi Holdings (Hong Kong) Limited, an investment business.

Lending revenue consists of net interest income on loans held at SoFi Bank and fee-based revenue from origination and the Loan Platform Business, through which third-party enterprise partners originate loans using SoFi's end-to-end platform on a fee-per-loan basis. SoFi sells whole loans primarily to large financial institutions and uses securitization financing; deposit funding at SoFi Bank lowers overall cost of funds relative to warehouse-only financing. The Technology Platform segment earns fee revenue through Galileo (an event-authorization API platform) and Technisys (a cloud-native core banking platform) acquired in the first quarter of 2022; in 2023, SoFi acquired Wyndham, a fintech mortgage lender, to expand home loan capacity. Financial Services products — including SoFi Money, SoFi Invest, SoFi Credit Card, and SoFi Smart Card (launched in 2025) — drive member engagement through daily touchpoints while generating interchange, advisory, and subscription revenue.

Show full overview

Bank holding company status under Federal Reserve oversight shapes the product roadmap directly. In connection with the bank charter approval in February 2022, the Federal Reserve determined that SoFi's prior digital asset trading through an omnibus custodian account was impermissible under the Bank Holding Company Act and Regulation Y, requiring the company to close all SoFi Digital Assets accounts by the first quarter of 2024. SoFi relaunched digital asset trading in the fourth quarter of 2025 as SoFi Crypto, restructured to operate within the bank's regulatory framework. Future product expansion — including stablecoin issuance and tokenized deposits cited in the 10-K — may subject SoFi to further Federal Reserve review.

See also: Financial Services · Credit Services

From SoFi Technologies, Inc.'s most recent 10-K filing, extracted June 11, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-07-30
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Wed, Jul 29, 2026· next earnings call

Thesis

Rewards
Strong growth profile
Positive insider activity
Wide economic moat
Risks
Negative momentum
Below 200-MA, MA slope -6.2%/30d (confirmed downtrend)

Key Metrics

P/E (TTM)37.2
P/E (Fwd)18.8
Mkt Cap$19.6B
EV/EBITDA
Profit Mgn14.8%
ROE6.6%
Rev Growth42.5%
Beta2.15
DividendNone
Rating analysts31

Quality Signals

Piotroski F6/9MoatWide

Options Flow

P/C1.28bearish
IV61%elevated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

1 floor-breaker·1 ceiling hit

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Macd
0.0
Obv
1.0
Ma Position
1.0
Volume
2.9
Rsi
3.5
Volume distribution (falling OBV)Below 200-MA, MA slope -6.2%/30d — confirmed downtrend
GatesMomentum 1.7<4.5A.R:R 1.2 < 1.5@spotDeath cross (50MA < 200MA)Insider activity: OKNo SEC red flagsEARNINGS PROXIMITY NO DATESEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARFalling KnifeSuitability: Speculative
RSI
35 · Neutral
20D MA 50D MA 200D MADEATH CROSSSupport $14.88Resistance $19.74

Price Targets

$15
$19
A.Upside+12.7%
A.R:R1.2:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! momentum at 1.7 (below the engine's 4.5 threshold)
! asymmetry at 1.2 (below the engine's 1.5 threshold)@spot
! Death cross — 50-day MA below 200-day MA

Earnings

B
M
M
M
1/4 beats
Next Earnings2026-07-29 (nulld)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is SOFI stock a buy right now?

Hold if already holding. Not a fresh buy at $16.38, but acceptable to hold if already in. Reasons: Negative momentum; Below 200-MA, MA slope -6.2%/30d (confirmed downtrend). Chart setup: Death cross, below all MAs, RSI 35, MACD bearish. Maintain position. Not compelling to add more. Target $18.57 (+13.4%), stop $15.32 (−6.9%), A.R:R 1.2:1. Score 6.2/10, moderate confidence.

What is the SOFI stock price target?

Take-profit target: $18.57 (+12.7% upside). Target $18.57 (+13.4%), stop $15.32 (−6.9%), A.R:R 1.2:1. Stop-loss: $15.32.

What are the risks of investing in SOFI?

Negative momentum; Below 200-MA, MA slope -6.2%/30d (confirmed downtrend).

Is SOFI overvalued or undervalued?

SoFi Technologies, Inc. trades at a P/E of 37.2 (forward 18.8). TrendMatrix value score: 6.3/10. Verdict: Hold.

What do analysts say about SOFI?

31 analysts cover SOFI with a consensus score of 3.5/5. Average price target: $21.

What does SoFi Technologies, Inc. do?SoFi Technologies is a bank holding company with three segments — Lending (personal, student, and home loans),...

SoFi Technologies is a bank holding company with three segments — Lending (personal, student, and home loans), Technology Platform (Galileo and Technisys, serving financial institutions primarily in North America and Latin America), and Financial Services (checking/savings, investing, credit card). Revenue comes from net interest income on loans held at SoFi Bank and fee-based technology platform and Loan Platform Business services.

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