Skip to main content
KRKroger Company (The)Sell5.6·$64.22-0.76%
Open full analysis

Kroger Company (The) (KR) Stock Analysis

Range Bound setup

SellModerate Confidence

Consumer Defensive · Grocery Stores

Earnings in 3 days (2026-06-18). Expect elevated volatility around the report — consider waiting for post-earnings price action before new entries.

Sell if holding. Engine safety override at $64.22: Quality below floor (3.9 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.6/10. Specifically: Below-average business quality; Below long-term trend.

Our Company is built on the foundation of our retail grocery business, which includes the added convenience of our retail pharmacies and fuel centers. Our strategy is focused on growing households and increasing customer loyalty by delivering great value and convenience, and... Read more

$64.22+5.6% A.UpsideScore 5.6/10#2 of 5 Grocery Stores
QualityF-score6 / 9FCF yield8.52%
IncomeYield2.16%(5y avg 2.00%)Payout87.01%at-risk
Stop $61.23Target $67.83(analyst − 10%)A.R:R 1.1:1
Analyst target$75.36+17.4%22 analysts
$67.83our TP
$64.22price
$75.36mean
$61
$86

Sell if holding. Engine safety override at $64.22: Quality below floor (3.9 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.6/10. Specifically: Below-average business quality; Below long-term trend. Chart setup: RSI 48 mid-range, Bollinger mid-band. Score 5.6/10, moderate confidence.

Passes 5/9 gates (positive momentum, clean insider activity, news boost earnings 0.60, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio and earnings proximity 3d<=7d. Suitability: moderate.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-15

Recent Developments — Kroger Company (The)

Material events (past 30 days)

  • 8K May 27, 2026 MEDIUM Item 5.02: On May 22, 2026, Timothy A. Massa, the Executive Vice President and Associate Experience Officer of The Kroger Co. (the "Company"), provided notice to the Company of his intention to retire in the fall of 2026. Mr.

Generated 2026-06-15T18:11:46Z.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Jun 18, 20263d to earnings· next earnings call

Thesis

Rewards
Recent Earnings detected in news
Risks
Quality below floor (3.9 < 4.0)

Key Metrics

P/E (TTM)42.0
P/E (Fwd)11.5
Mkt Cap$39.9B
EV/EBITDA9.0
Profit Mgn0.7%
ROE14.4%
Rev Growth1.2%
Beta0.42
Dividend2.16%
Rating analysts33

Quality Signals

Piotroski F6/9

Options Flow

P/C1.02bearish
IV53%elevated

Material Events(8-K, last 90d)

  • 2026-05-27Item 5.02MEDIUM
    On May 22, 2026, Timothy A. Massa, the Executive Vice President and Associate Experience Officer of The Kroger Co. (the "Company"), provided notice to the Company of his intention to retire in the fall of 2026. Mr.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

No paid promotion. TrendMatrix does not accept payment from any issuer, broker, or third party in exchange for coverage of any security. Our sole compensation is subscription revenue.

No fiduciary duty. No fiduciary, advisory, or agency relationship is created between you and TrendMatrix by reading our content or subscribing to our service.

Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

2 floor-breakers

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
0.0
Value Rank
3.0
Quality Rank
4.0

Quality below the gate floor. Component breakdown shows what dragged the score down.static

Net Margin
0.3
Gross Margin
0.8
Operating Margin
1.4
Current Ratio
3.2
Roa
3.8
Moat
4.2
Roe
4.8
Piotroski F
6.7
Fcf Quality
10.0
Excellent cash conversion: 335% FCF/NINo competitive moat
GatesA.R:R 1.1 < 1.5@spotEARNINGS PROXIMITY 3d<=7dMomentum 5.1<5.5 (soft — BUY_NOW allowed but watch)Executive change: officer departure/appointmentMomentum 5.1>=4.5Insider activity: OKNEWS BOOST EARNINGS 0.60SEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
48 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $61.01Resistance $71.71

Price Targets

$61
$68
A.Upside+5.6%
A.R:R1.1:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Quality below floor (3.9 < 4.0)
! asymmetry at 1.1 (below the engine's 1.5 threshold)@spot
! EARNINGS_PROXIMITY:3d<=7d

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-06-18 (3d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is KR stock a buy right now?

Sell if holding. Engine safety override at $64.22: Quality below floor (3.9 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.6/10. Specifically: Below-average business quality; Below long-term trend. Chart setup: RSI 48 mid-range, Bollinger mid-band. Prior stop was $61.23. Score 5.6/10, moderate confidence.

What is the KR stock price target?

Take-profit target: $67.83 (+5.6% upside). Prior stop was $61.23. Stop-loss: $61.23.

What are the risks of investing in KR?

Quality below floor (3.9 < 4.0).

Is KR overvalued or undervalued?

Kroger Company (The) trades at a P/E of 42.0 (forward 11.5). TrendMatrix value score: 7.4/10. Verdict: Sell.

What do analysts say about KR?

33 analysts cover KR with a consensus score of 3.8/5. Average price target: $75.

What does Kroger Company (The) do?Our Company is built on the foundation of our retail grocery business, which includes the added convenience of our...

Our Company is built on the foundation of our retail grocery business, which includes the added convenience of our retail pharmacies and fuel centers. Our strategy is focused on growing households and increasing customer loyalty by delivering great value and convenience, and investing in Fresh, _Our Brands_ , Personalization and eCommerce.

Related stocks: ACI (Albertsons Companies, Inc.) · SFM (Sprouts Farmers Market, Inc.) · TAL (TAL Education Group) · EDU (New Oriental Education & Techno) · CELH (Celsius Holdings, Inc.)
Home Stocks KR

Latest news

Latest News

Benzinga16h agoEarnings
Benzinga1d ago
Benzinga3d ago
Benzinga4d ago
Benzinga4d agoAnalyst
Benzinga26d ago
Benzinga27d ago
Benzinga42d ago
Benzinga45d ago
Benzinga46d agoProduct
Benzinga54d ago
Benzinga55d ago
Benzinga61d ago
Benzinga63d ago