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CPBThe Campbell's CompanySell4.3·$20.59
SellModerate Confidence
Investment thesis

The Campbell's Company offers an attractively priced consumer staples business with three recent earnings beats, but revenue is declining at 4%, short interest is at an extraordinary 32%, the stock is overbought after a bear-market rally, and the near-term risk/reward is deeply unfavorable — a combination that warrants caution rather than commitment.

Thesis pillars

  • Revenue Decline Eroding Operating Base→Stable
  • Overbought Bear Rally On Downtrend→Stable
  • 32 Pct Short Interest Structural Overhang↑Improving
  • +1 more pillar — see the Why tab for full reasoning

Pillars as of Jul 3, 2026, based on the 10-K filed Sep 24, 2026

Full reasoning →

Open full analysis

The Campbell's Company (CPB) Stock Analysis

Recovery setup

SellVALUE-TRAP 1/5ShortModerate Confidence

Consumer Defensive · Packaged Foods

Sell if holding. Engine safety override at $20.59: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.3/10. Specifically: High short interest: 25%; Below-average business quality; Negative price momentum.

The Campbell's Company makes branded food and beverage products in two segments: Meals & Beverages (Campbell's soups, Rao's and Prego sauces, V8) and Snacks (Pepperidge Farm, Goldfish, Snyder's of Hanover, Cape Cod). Products reach consumers through retail food chains, mass... Read more

$20.59-9.1% A.UpsideScore 4.3/10#34 of 34 Packaged Foods
QualityF-score4 / 9FCF yield10.33%
IncomeYield4.86%(5y avg 3.71%)Payout119.08%at-risk
Stop $19.29Analyst target $18.71(reached)A.R:R -0.9:1
Analyst consensus$20.79+1.0%17 analysts
$20.59price
$20.79mean
$16
$42

Sell if holding. Engine safety override at $20.59: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.3/10. Specifically: High short interest: 25%; Below-average business quality; Negative price momentum. Chart setup: Death cross but MACD improving, RSI 62. Score 4.3/10, moderate confidence.

Passes 6/9 gates (clean insider activity, no SEC red flags, news events none recent, earnings proximity 40d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio and death cross (50MA < 200MA). Suitability: moderate.

10-K grounded · weekly refresh

About The Campbell's Company

About The Campbell's Company

Campbell's five largest customers accounted for approximately 47% of consolidated net sales in 2025, with Walmart at approximately 21% — the single largest buyer across both the Meals & Beverages and Snacks segments. Employing approximately 13,700 people as of August 2025 and operating primarily in North America, the company completed the $2.899 billion acquisition of Sovos Brands in March 2024, adding Rao's pasta sauces to a portfolio spanning Campbell's soups, Pepperidge Farm, and Goldfish.

Campbell's sells branded food and beverage products through two segments. Meals & Beverages includes condensed and ready-to-serve soups, Swanson broth, Pacific Foods, Prego pasta sauces, Pace Mexican sauces, V8 juices, and Rao's tomato-based products — the latter produced primarily by a third-party contract manufacturer at a single facility in Italy. Snacks spans Pepperidge Farm cookies and crackers, Goldfish, Snyder's of Hanover pretzels, Lance sandwich crackers, Cape Cod and Kettle Brand potato chips, and Late July snacks; the Snacks segment distributes through a direct-store-delivery model using independent contractor distributors. Key input costs include tomatoes, grains, beef, poultry, dairy, olive oil, wheat, potatoes, and packaging materials including steel, aluminum, and resin — commodities subject to price volatility from weather, trade policy, and geopolitical factors. The company acknowledged moderate tariff-related cost pressures in the fourth quarter of 2025 and expects more significant tariff impacts in 2026.

Show full overview

Retailer concentration and single-source production risk are the two most specific exposure points disclosed. The company's five largest customers — led by Walmart at 21% of consolidated net sales — collectively drove 47% of net sales in 2025; if any of these accounts reduces purchasing volumes or shelf allocation, results could be adversely affected. Separately, the substantial majority of Rao's tomato-based sauce products are produced by a third-party contract manufacturer at a single facility in Italy; a dispute or operational disruption at that facility may require alternative manufacturing arrangements that could be costly or time-consuming.

See also: Consumer Defensive · Packaged Foods

From The Campbell's Company's most recent 10-K filing, extracted October 18, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-10-29
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Wed, Dec 9, 202640d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Concentration risk — Supplier: La Regina produces all Rao's tomato-based pasta sauces
Target reached (-9.1% upside)
Quality below floor (3.9 < 4.0)

Key Metrics

P/E (TTM)15.7
P/E (Fwd)11.2
Mkt Cap$6.1B
EV/EBITDA8.3
Profit Mgn4.1%
ROE10.1%
Rev Growth-7.9%
Beta0.04
Dividend4.86%
Rating analysts28

Quality Signals

Piotroski F4/9

Options Flow

P/C0.73neutral
IV50%elevated

Concentration Risks(10-K Item 1A)

  • LOWCustomerWalmart Inc. and its affiliates22%
    10-K Item 1: 'Our largest customer, Walmart Inc. and its affiliates, accounted for approximately 22% of our consolidated net sales in 2026'
  • MEDIUMCustomerfive largest customers48%
    10-K Item 1: 'Our five largest customers accounted for approximately 48% of our consolidated net sales in 2026'
  • HIGHSupplierLa Regina produces all Rao's tomato-based pasta sauces
    10-K Item 1: 'La Regina currently produces all of our Rao’s tomato-based pasta sauces.'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. How we score · Editorial policy

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About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. People who build TrendMatrix, or entities they control, may hold positions, long or short, in securities it covers, and may trade them at any time. Positions are not disclosed individually. Verdicts are generated by an automated model applied by the same rules to every covered stock, and are not adjusted for any position held by the people who build TrendMatrix. We do not accept payment from issuers for coverage.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

5 floor-breakers

Revenue shrinking — -7.9% YoY. Growth thesis broken unless recovery story develops.static

Revenue Growth
0.5
Declining revenue: -8%
Low model confidence on this dimension (33%).

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Bollinger
1.9
Support Resistance
2.6
52w Position
3.1

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
1.3
Value Rank
4.8
Quality Rank
5.5

Momentum below the gate floor. Component breakdown shows what dragged the score down.static

Volume
0.0
Obv
1.0
Rsi
3.8
Ma Position
4.0
Macd
10.0
Volume distribution (falling OBV)Below 200-MA, MA slope -4.5%/30d — confirmed downtrend

Quality below the gate floor. Component breakdown shows what dragged the score down.static

Gross Margin
1.7
Net Margin
2.1
Moat
3.1
Roa
3.3
Current Ratio
3.3
Roe
3.4
Operating Margin
4.1
Piotroski F
4.4
Fcf Quality
10.0
Excellent cash conversion: 157% FCF/NINo competitive moat
GatesMomentum 3.8<4.5A.R:R -0.9=NEGATIVEDeath cross (50MA < 200MA)Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 40d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRecoverySuitability: Moderate
RSI
62 · Neutral
↑ 20D MA↓ 50D MA↓ 200D MADEATH CROSSSupport $18.60Resistance $21.30

Price Targets

A.Upside-9.1%
A.R:R-0.9:1

Position Sizing

ConvictionNone
Suggested %0%
Max %0%
RegimeSteady

Risk Alerts

! Target reached (-9.1% upside)
! Quality below floor (3.9 < 4.0)
! momentum at 3.8 (below the engine's 4.5 threshold)

Earnings

B
B
M
M
2/4 beats
Next Earnings2026-12-09 (40d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is CPB stock a buy right now?

Sell if holding. Engine safety override at $20.59: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.3/10. Specifically: High short interest: 25%; Below-average business quality; Negative price momentum. Chart setup: Death cross but MACD improving, RSI 62. Prior stop was $19.29. Score 4.3/10, moderate confidence.

What is the CPB stock price target?

Analyst target $18.71 reached (−9.1% from $20.59); no take-profit level is published. Prior stop was $19.29. Stop-loss: $19.29.

What are the risks of investing in CPB?

Concentration risk — Supplier: La Regina produces all Rao's tomato-based pasta sauces; Target reached (-9.1% upside); Quality below floor (3.9 < 4.0).

Is CPB overvalued or undervalued?

The Campbell's Company trades at a P/E of 15.7 (forward 11.2). TrendMatrix value score: 7.9/10. Verdict: Sell.

What do analysts say about CPB?

28 analysts cover CPB with a consensus score of 2.5/5. Average price target: $21.

What does The Campbell's Company do?The Campbell's Company makes branded food and beverage products in two segments: Meals & Beverages (Campbell's soups,...

The Campbell's Company makes branded food and beverage products in two segments: Meals & Beverages (Campbell's soups, Rao's and Prego sauces, V8) and Snacks (Pepperidge Farm, Goldfish, Snyder's of Hanover, Cape Cod). Products reach consumers through retail food chains, mass discounters, club and dollar stores and e-commerce, with Walmart at about 22% of 2026 net sales. Its portfolio is anchored by trademarks across over 130 countries.

Related stocks: SENEB (Seneca Foods Corp.) · SENEA (Seneca Foods Corp.) · BRBR (BellRing Brands, Inc.) · OFRM (Once Upon a Farm, PBC) · DAR (Darling Ingredients Inc.)
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