YETI Holdings, Inc. (YETI) Stock Analysis
Breakout setup
Consumer Cyclical · Leisure
Sell if holding. At $48.27, A.R:R is negative (-0.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Concentration risk — Geographic: United States (79.0%); Concentration risk — Product: Drinkware (58.0%).
YETI designs and sells premium outdoor products—coolers, drinkware, bags, and apparel—globally through DTC (60% of net sales) and wholesale (40%) channels. In 2025, Drinkware represented 58% of net sales and the U.S. accounted for approximately 79% of net sales; no single... Read more
Sell if holding. At $48.27, A.R:R is negative (-0.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Concentration risk — Geographic: United States (79.0%); Concentration risk — Product: Drinkware (58.0%). Chart setup: Golden cross, above all MAs, RSI 65, MACD bullish. Score 6.2/10, moderate confidence.
Passes 6/8 gates (positive momentum, clean insider activity, news events none recent, earnings proximity 57d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: aggressive.
Recent developments
updated 2026-06-11Recent Developments — YETI Holdings, Inc.
Latest news
- NEWS Yeti Completely Streamlined the Lunch Box, and It’s a Game-Changer for Travelers and Commuters - Food & Wine — Food & Wine positive
- NEWS YETI and JLL Shares Are Falling, What You Need To Know - StockStory — StockStory negative
- NEWS YETI Holdings, Inc. (NYSE:YETI) Given Consensus Recommendation of "Moderate Buy" by Analysts - MarketBeat — MarketBeat positive
- NEWS A Look at YETI Holdings Inc (YETI) After 6.3% Gain -- GF Value $47.49 vs Price $39.19 - GuruFocus — GuruFocus positive
- NEWS YETI Holdings Inc stock (US98584B1035): Why international expansion is suddenly worth a closer look - AD HOC NEWS — AD HOC NEWS positive
Generated 2026-06-15T18:11:47Z.
Upcoming dated catalysts
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- HIGHGeographicUnited States79%10-K Item 1: 'Our net sales in the United States accounted for approximately 79% of our net sales for 2025'
- HIGHProductDrinkware58%10-K Item 1: 'In 2025, net sales of Coolers & Equipment, Drinkware, and Other represented 40%, 58%, and 2% of net sales, respectively.'
Material Events(8-K, last 90d)
- 2026-02-19Item 5.02LOWScott Bomar appointed as SVP, Chief Financial Officer and Treasurer effective February 23, 2026, joining from The Home Depot. Also serves as principal accounting officer. Compensation includes $725K base salary and equity grants. No predecessor CFO departure mentioned in filing.SEC filing →
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.
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Rating Breakdown
10 dimensions · all in-band
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. At $48.27, A.R:R is negative (-0.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Concentration risk — Geographic: United States (79.0%); Concentration risk — Product: Drinkware (58.0%). Chart setup: Golden cross, above all MAs, RSI 65, MACD bullish. Prior stop was $44.89. Score 6.2/10, moderate confidence.
Take-profit target: $48.94 (+1.4% upside). Prior stop was $44.89. Stop-loss: $44.89.
Concentration risk — Geographic: United States (79.0%); Concentration risk — Product: Drinkware (58.0%); Analyst target reached - limited upside remaining.
YETI Holdings, Inc. trades at a P/E of 25.1 (forward 14.9). TrendMatrix value score: 6.7/10. Verdict: Sell.
23 analysts cover YETI with a consensus score of 4.0/5. Average price target: $51.
What does YETI Holdings, Inc. do?YETI designs and sells premium outdoor products—coolers, drinkware, bags, and apparel—globally through DTC (60% of net...
YETI designs and sells premium outdoor products—coolers, drinkware, bags, and apparel—globally through DTC (60% of net sales) and wholesale (40%) channels. In 2025, Drinkware represented 58% of net sales and the U.S. accounted for approximately 79% of net sales; no single retailer exceeded 10% of gross sales.