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NOWServiceNow, Inc.Sell5.4·$102.88-0.19%
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ServiceNow, Inc. (NOW) Stock Analysis

Range Bound setup

SellModerate Confidence

Technology · Software - Application

Sell if holding. Momentum 2.0/10 is below the 5.0 floor at $102.88 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Negative momentum; Concentration risk — Geographic: North America (63.0%).

ServiceNow provides an AI-powered enterprise software platform that automates workflows and integrates systems across IT, HR, customer service, finance, and security operations for large organizations globally. Revenue is primarily from subscription contracts, with North America... Read more

$102.88+27.8% A.UpsideScore 5.4/10#68 of 98 Software - Application
QualityF-score8 / 9FCF yield4.81%
Stop $95.00Target $130.51(analyst − 8%)A.R:R 1.9:1
Analyst target$141.86+37.9%44 analysts
$130.51our TP
$102.88price
$141.86mean
$85
$236

Sell if holding. Momentum 2.0/10 is below the 5.0 floor at $102.88 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Negative momentum; Concentration risk — Geographic: North America (63.0%). Chart setup: RSI 50 mid-range, Bollinger mid-band. Score 5.4/10, moderate confidence.

Passes 5/8 gates (favorable risk/reward ratio, clean insider activity, earnings proximity 40d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and death cross (50MA < 200MA). Suitability: moderate.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Wed, Jul 22, 202640d to earnings· next earnings call

Thesis

Rewards
Strong earnings beat streak (3/4)
High-quality business
Wide economic moat
Risks
Concentration risk — Geographic: North America (63.0%)
Negative momentum
Below 200-MA, MA slope -8.0%/30d (confirmed downtrend)

Key Metrics

P/E (TTM)61.4
P/E (Fwd)20.5
Mkt Cap$106.3B
EV/EBITDA35.9
Profit Mgn12.6%
ROE16.1%
Rev Growth22.1%
Beta0.93
DividendNone
Rating analysts54

Quality Signals

Piotroski F8/9MoatWideCompounder

Options Flow

P/C1.34bearish
IV69%elevated

Concentration Risks(10-K Item 1A)

  • HIGHGeographicNorth America63%
    10-K Item 1A: 'Sales outside of North America represented 37% of our total revenues for each of the years ended December 31, 2025 and 2024.'

Material Events(8-K, last 90d)

  • 2026-02-11Item 5.02LOW
    Danielle Fontaine appointed Chief Accounting Officer and Corporate Controller effective February 17, 2026. Kevin McBride promoted to EVP Accounting and Corporate Services with new responsibilities. Annual base salary $420,000.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

2 floor-breakers

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Macd
0.0
Obv
1.0
Volume
1.5
Ma Position
3.0
Rsi
4.5
Volume distribution (falling OBV)Below 200-MA, MA slope -8.0%/30d — confirmed downtrend

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Value Rank
1.9
Quality Rank
6.3
Growth Rank
6.8
GatesMomentum 2.0<4.5Death cross (50MA < 200MA)Executive change: officer departure/appointmentA.R:R 1.9 ≥ 1.5Insider activity: OKEARNINGS PROXIMITY 40d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
50 · Neutral
20D MA 50D MA 200D MADEATH CROSSSupport $91.97Resistance $139.20

Price Targets

$95
$131
A.Upside+26.9%
A.R:R1.9:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! momentum at 2.0 (below the engine's 4.5 threshold)
! Death cross — 50-day MA below 200-day MA

Earnings

B
B
B
M
3/4 beats
Next Earnings2026-07-22 (40d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is NOW stock a buy right now?

Sell if holding. Momentum 2.0/10 is below the 5.0 floor at $102.88 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Negative momentum; Concentration risk — Geographic: North America (63.0%). Chart setup: RSI 50 mid-range, Bollinger mid-band. Prior stop was $95.00. Score 5.4/10, moderate confidence.

What is the NOW stock price target?

Take-profit target: $130.51 (+27.8% upside). Prior stop was $95.00. Stop-loss: $95.00.

What are the risks of investing in NOW?

Concentration risk — Geographic: North America (63.0%); Negative momentum; Below 200-MA, MA slope -8.0%/30d (confirmed downtrend).

Is NOW overvalued or undervalued?

ServiceNow, Inc. trades at a P/E of 61.4 (forward 20.5). TrendMatrix value score: 5.4/10. Verdict: Sell.

What do analysts say about NOW?

54 analysts cover NOW with a consensus score of 4.1/5. Average price target: $142.

What does ServiceNow, Inc. do?ServiceNow provides an AI-powered enterprise software platform that automates workflows and integrates systems across...

ServiceNow provides an AI-powered enterprise software platform that automates workflows and integrates systems across IT, HR, customer service, finance, and security operations for large organizations globally. Revenue is primarily from subscription contracts, with North America representing approximately 63% of revenues and sales outside North America representing 37% in 2025. The company is under DOJ investigation related to government contracting practices at certain US federal distributors.

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