frontdoor, inc. (FTDR) Stock Analysis
Consumer Cyclical · Personal Services
Hold if already holding. Not a fresh buy at $67.59, but acceptable to hold if already in. Reasons: Analyst target reached - limited upside remaining; Near 52-week high (4.6% away).
Frontdoor is the leading provider of home warranties in the United States by revenue, operating under American Home Shield, HSA, OneGuard, Landmark, and 2-10 HBW brands. With 2.1 million active home warranties, 76% of 2025 revenue came from renewals and approximately 84% of... Read more
Hold if already holding. Not a fresh buy at $67.59, but acceptable to hold if already in. Reasons: Analyst target reached - limited upside remaining; Near 52-week high (4.6% away). Chart setup: No recognized chart pattern (not a breakout, bounce, continuation, recovery, falling knife, or range) — technicals mixed. Multiple concerning factors. Consider reducing position. | News modifier +1 (SELL_IF_HOLDING → HOLD_IF_HOLDING) Score 5.8/10, moderate confidence.
Passes 5/6 gates (positive momentum, clean insider activity, no SEC red flags, earnings proximity no date, semi cycle peak clear). Fails on favorable risk/reward ratio. Suitability: aggressive.
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- MEDIUMGeographicCalifornia, Florida and Texas10-K Item 1A: 'particularly in our largest regions—California, Florida and Texas'
Material Events(8-K, last 90d)
- 2026-03-17Item 5.02LOWDennis Howard elected director and Audit Committee member effective March 17, 2026. He is Managing Director, Chief Technology, Operations, and Data Officer at Charles Schwab. Independent director; no prior arrangement with Company.SEC filing →
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer
Rating Breakdown
1 floor-breaker·1 ceiling hit
Technicals below the gate floor. Component breakdown shows what dragged the score down.static
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Hold if already holding. Not a fresh buy at $67.59, but acceptable to hold if already in. Reasons: Analyst target reached - limited upside remaining; Near 52-week high (4.6% away). Chart setup: No recognized chart pattern (not a breakout, bounce, continuation, recovery, falling knife, or range) — technicals mixed. Multiple concerning factors. Consider reducing position. | News modifier +1 (SELL_IF_HOLDING → HOLD_IF_HOLDING) Target $68.61 (+1.5%), stop $62.76 (−7.7%), A.R:R -0.4:1. Score 5.8/10, moderate confidence.
Take-profit target: $68.61 (+1.7% upside). Target $68.61 (+1.5%), stop $62.76 (−7.7%), A.R:R -0.4:1. Stop-loss: $62.76.
Analyst target reached - limited upside remaining; Near 52-week high (4.6% away); Leverage penalty (D/E 5.1): -1.5.
frontdoor, inc. trades at a P/E of 19.6 (forward 13.8). TrendMatrix value score: 6.8/10. Verdict: Hold.
13 analysts cover FTDR with a consensus score of 4.0/5. Average price target: $73.
What does frontdoor, inc. do?Frontdoor is the leading provider of home warranties in the United States by revenue, operating under American Home...
Frontdoor is the leading provider of home warranties in the United States by revenue, operating under American Home Shield, HSA, OneGuard, Landmark, and 2-10 HBW brands. With 2.1 million active home warranties, 76% of 2025 revenue came from renewals and approximately 84% of customers are on monthly auto-pay.