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Church & Dwight Company, Inc. (CHD) Stock Analysis

Range Bound setup

Buy WaitVALUE-TRAP 1/5Moderate Confidence

Consumer Defensive · Household & Personal Products

Earnings in 0 days (2026-05-01). Expect elevated volatility around the report — consider waiting for post-earnings price action before new entries.

Wait for pullback to $92.81. BUY gates pass at $95.92, but concentration risk — Geographic: U.S. markets (82.0%) and analyst target reached - limited upside remaining argue for a more patient entry. Engine's entry $92.81 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum.

Church and Dwight develops and markets consumer household and personal care products plus specialty industrial products through Consumer Domestic, Consumer International, and Specialty Products segments. Its seven power brands represent approximately 70% of net sales and profits.

$95.92+6.2% A.UpsideScore 5.0/10#11 of 13 Household & Personal Products
Entry $92.81(Support Atr Sticky)Stop $88.59Target $98.61(resistance)A.R:R -0.9:1Setup A.R:R 1.5:1
Analyst target$101.53+5.8%19 analysts
$98.61our TP
$95.92price
$101.53mean
$74
$115

Wait for pullback to $92.81. BUY gates pass at $95.92, but concentration risk — Geographic: U.S. markets (82.0%) and analyst target reached - limited upside remaining argue for a more patient entry. Engine's entry $92.81 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Chart setup: RSI 53 mid-range, Bollinger mid-band. Earnings in 0 days. Wait until post-earnings. Score 5.0/10, moderate confidence.

Passes 4/6 gates (positive momentum, clean insider activity, no SEC red flags, semi cycle peak clear). Fails on favorable risk/reward ratio and earnings proximity 0d<=7d. Suitability: moderate.

Thesis

Rewards
No bull case signals
Risks
Concentration risk — Geographic: U.S. markets (82.0%)
Analyst target reached - limited upside remaining

Key Metrics

P/E (TTM)32.1
P/E (Fwd)24.3
Mkt Cap$23.0B
EV/EBITDA18.0
Profit Mgn11.9%
ROE17.6%
Rev Growth3.9%
Beta0.47
Dividend1.27%
Rating analysts26

Quality Signals

Piotroski F7/9

Options Flow

P/C1.29bearish
IV50%elevated
Max Pain$60-37.4% vs spot

Concentration Risks(10-K Item 1A)

  • LOWCustomerWalmart23%
    10-K Item 1A: 'Walmart is our largest customer, accounting for approximately 23% of net sales in each of 2025, 2024, and 2023.'
  • MEDIUMCustomertop-4 customers44%
    10-K Item 1A: 'Our top four customers accounted for approximately 44%, 43%, and 44% of net sales in 2025, 2024, and 2023, respectively.'
  • HIGHGeographicU.S. markets82%
    10-K Item 1A: 'During 2025, approximately 82% of our sales were generated in U.S. markets.'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer

Rating Breakdown

1 floor-breaker

Growth below the gate floor. Component breakdown shows what dragged the score down.static

Earnings Growth
0.0
Revenue Growth
3.5
GatesA.R:R -0.9=NEGATIVEEARNINGS PROXIMITY 0d<=7dMomentum 6.7>=5.5Insider activity: OKNo SEC red flagsSEMI CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
53 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $91.79Resistance $100.62

Price Targets

$89
$93
$99
A.Upside+2.8%
A.R:R-0.9:1
Setup A.R:R (at entry)1.5:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeCautious

Risk Alerts

! Target reached (-4.8% upside)
! Earnings in 0 days - binary event risk
! Negative risk/reward — downside exceeds upside

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-05-01 (0d)

Verdict History

reverse chrono — latest first
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Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is CHD stock a buy right now?

Wait for pullback to $92.81. BUY gates pass at $95.92, but concentration risk — Geographic: U.S. markets (82.0%) and analyst target reached - limited upside remaining argue for a more patient entry. Engine's entry $92.81 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Chart setup: RSI 53 mid-range, Bollinger mid-band. Earnings in 0 days. Wait until post-earnings. Target $98.61 (+2.8%), stop $88.59 (−8.3%), Setup A.R:R 1.5:1. Score 5.0/10, moderate confidence.

What is the CHD stock price target?

Take-profit target: $98.61 (+6.2% upside). Target $98.61 (+2.8%), stop $88.59 (−8.3%), Setup A.R:R 1.5:1. Stop-loss: $88.59.

What are the risks of investing in CHD?

Concentration risk — Geographic: U.S. markets (82.0%); Analyst target reached - limited upside remaining.

Is CHD overvalued or undervalued?

Church & Dwight Company, Inc. trades at a P/E of 32.1 (forward 24.3). TrendMatrix value score: 4.3/10. Verdict: Buy (Wait for Entry).

What do analysts say about CHD?

26 analysts cover CHD with a consensus score of 3.7/5. Average price target: $102.

What does Church & Dwight Company, Inc. do?Church and Dwight develops and markets consumer household and personal care products plus specialty industrial products...

Church and Dwight develops and markets consumer household and personal care products plus specialty industrial products through Consumer Domestic, Consumer International, and Specialty Products segments. Its seven power brands represent approximately 70% of net sales and profits.

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