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PTONPeloton Interactive, Inc.Sell5.8·$4.98+1.22%
SellModerate Confidence
Investment thesis

Peloton Interactive shows a remarkable free cash flow conversion of 1,000% relative to net income and a perfect Piotroski F-Score of 9/9, suggesting the business has turned a corner operationally, but a confirmed death cross, 16% short interest, and an extreme put/call ratio of 3.60 make the near-term risk profile severe.

Thesis pillars

  • Earnings Beat StreakDeteriorating
  • Free Cash Flow TurnaroundStable
  • Death Cross DowntrendDeteriorating
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

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Peloton Interactive, Inc. (PTON) Stock Analysis

SellVALUE-TRAP 1/5GrowthModerate Confidence

Consumer Cyclical · Leisure

Sell if holding. Engine safety override at $4.98: Risk below floor (2.9 < 3.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.8/10 and A.R:R 5.9:1 is above the 1.5:1 BUY gate. Specifically: High short interest: 14%; Elevated put/call ratio: 2.42; Negative price momentum.

Peloton designs and sells connected fitness hardware (Bike, Bike+, Tread, Tread+, Row) paired with subscription-based instructor-led content, serving about 6 million members across the U.S., U.K., Canada, Germany, Australia, and Austria. Revenue comes from hardware sales plus... Read more

$4.98+43.6% A.UpsideScore 5.8/10#6 of 14 Leisure
QualityF-score9 / 9FCF yield16.29%
Stop $4.76Target $7.11(analyst − 10%)A.R:R 5.9:1
Analyst target$7.90+58.6%15 analysts
$7.11our TP
$4.98price
$7.90mean
$20

Sell if holding. Engine safety override at $4.98: Risk below floor (2.9 < 3.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.8/10 and A.R:R 5.9:1 is above the 1.5:1 BUY gate. Specifically: High short interest: 14%; Elevated put/call ratio: 2.42; Negative price momentum. Chart setup: No clear chart pattern; technical signals are mixed. Score 5.8/10, moderate confidence.

Passes 5/7 gates (favorable risk/reward ratio, clean insider activity, earnings proximity 52d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum. Suitability: speculative.

10-K grounded · weekly refresh

About Peloton Interactive, Inc.

About Peloton Interactive, Inc.

Peloton sells connected fitness hardware — Bike, Bike+, Tread, Tread+, and Row — bundled with subscription content to approximately 6 million Members across the United States, United Kingdom, Canada, Germany, Australia, and Austria as of June 30, 2025. The company reaches customers through e-commerce, retail showrooms, third-party retailers such as Amazon and Costco, and a commercial unit serving seven B2B verticals including hospitality and corporate wellness, while continuing to support legacy Guide subscribers after discontinuing new Guide sales in July 2025.

Peloton earns revenue from two sources: sales of Connected Fitness Products and recurring subscription fees billed monthly or annually through Paid Connected Fitness Subscriptions and Paid App Subscriptions (App+, App One, and Strength+). The company depends on a limited number of third-party contract manufacturers and component suppliers, alongside vertically integrated manufacturing for refurbished Bike and Bike+ units, and uses a mix of owned and contracted third-party logistics providers for middle- and last-mile delivery across its international markets. Historically, Connected Fitness Products sales have been seasonally concentrated in the second and third fiscal quarters, tied to holiday demand and New Year's resolutions, which also drives higher seasonal sales and marketing spend. Peloton competes against at-home fitness equipment and content providers, health and wellness apps, in-studio class operators, and traditional fitness clubs, and licenses third-party music for its instructor-led content library produced at studios in New York City and London.

Show full overview

Two risk factors compound Peloton's exposure to discretionary spending: the 10-K states the company has incurred past operating losses and may not achieve consistent profitability, while separately warning that if the connected fitness market fails to resume growth as expected, subscriber retention and hardware demand could suffer further. Because subscription revenue depends on retaining a member base built during the earlier connected-fitness boom, a pullback in discretionary household spending or continued market stagnation would pressure both new hardware sales and the recurring subscription base simultaneously — a dual exposure that differentiates Peloton from single-revenue-stream fitness competitors.

See also: Consumer Cyclical · Leisure

From Peloton Interactive, Inc.'s most recent 10-K filing, extracted September 6, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-09-14
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Nov 5, 202652d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Risk below floor (2.9 < 3.0)

Key Metrics

P/E (TTM)35.4
P/E (Fwd)21.5
Mkt Cap$2.2B
EV/EBITDA10.6
Profit Mgn2.6%
ROE
Rev Growth0.1%
Beta2.53
DividendNone
Rating analysts27

Quality Signals

Piotroski F9/9MoatNarrow

Options Flow

P/C2.42bearish
IV59%elevated

Concentration Risks(10-K Item 1A)

  • MEDIUMProductConnected Fitness Products
    10-K Item 1A: 'We derive a substantial portion of our revenue from sales of our Connected Fitness Products.'

Material Events(8-K, last 90d)

  • 2026-05-26Item 5.02MEDIUM
    Peloton appointed Siddharth (Sid) Thacker as CFO effective June 22, 2026, succeeding Interim CFO Saqib Baig, who remains Chief Accounting Officer. Thacker previously served as CFO of Rent the Runway. Clean transition; no disagreement cited.
    SEC filing →
  • 2026-03-17Item 5.02MEDIUM
    Chief Content Officer Jen Cotter will transition to a non-executive advisory role effective March 31, 2026, providing advisory services through August 16, 2026. Company states the change is not due to any disagreement. No successor CCO named.
    SEC filing →
  • 2026-03-11Item 5.02MEDIUM
    Peloton appointed Chief Accounting Officer Saqib Baig as interim CFO effective March 27, 2026, succeeding Liz Coddington, who is stepping down to pursue an external opportunity. Baig was previously a Controller at Meta Platforms.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Volume
0.7
Obv
1.0
Ma Position
1.0
Rsi
3.5
Macd
3.5
Volume distribution (falling OBV)Below 200-MA, MA slope -4.8%/30d — confirmed downtrend

Risk profile below the gate floor. Component breakdown shows what dragged the score down.static

Put Call
0.0
Beta
1.6
Short Interest
2.8
Days To Cover
3.2
Volatility
3.3
Implied Vol
3.4
News Risk
6.0
Elevated put/call: 2.42

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
1.4
Quality Rank
3.1
Value Rank
3.6
GatesMomentum 1.9<4.5Executive change: officer departure/appointmentA.R:R 5.9 ≥ 1.5Insider activity: OKEARNINGS PROXIMITY 52d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Speculative
RSI
35 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $4.91Resistance $5.72

Price Targets

$5
$7
A.Upside+43.6%
A.R:R5.9:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Risk below floor (2.9 < 3.0)
! momentum at 1.9 (below the engine's 4.5 threshold)

Earnings

B
B
B
M
3/4 beats
Next Earnings2026-11-05 (52d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is PTON stock a buy right now?

Sell if holding. Engine safety override at $4.98: Risk below floor (2.9 < 3.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.8/10 and A.R:R 5.9:1 is above the 1.5:1 BUY gate. Specifically: High short interest: 14%; Elevated put/call ratio: 2.42; Negative price momentum. Chart setup: No clear chart pattern; technical signals are mixed. Prior stop was $4.76. Score 5.8/10, moderate confidence.

What is the PTON stock price target?

Take-profit target: $7.11 (+43.6% upside). Prior stop was $4.76. Stop-loss: $4.76.

What are the risks of investing in PTON?

Risk below floor (2.9 < 3.0).

Is PTON overvalued or undervalued?

Peloton Interactive, Inc. trades at a P/E of 35.4 (forward 21.5). TrendMatrix value score: 7.5/10. Verdict: Sell.

What do analysts say about PTON?

27 analysts cover PTON with a consensus score of 3.6/5. Average price target: $8.

What does Peloton Interactive, Inc. do?Peloton designs and sells connected fitness hardware (Bike, Bike+, Tread, Tread+, Row) paired with subscription-based...

Peloton designs and sells connected fitness hardware (Bike, Bike+, Tread, Tread+, Row) paired with subscription-based instructor-led content, serving about 6 million members across the U.S., U.K., Canada, Germany, Australia, and Austria. Revenue comes from hardware sales plus recurring Connected Fitness and App subscription fees, supplemented by a commercial unit serving hospitality, multifamily, and corporate wellness clients.

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