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SOSouthern Company (The)Buy Wait5.0·$94.34-1.78%
Buy WaitHigh Confidence
Investment thesis

Southern Company has delivered 3 of 4 recent earnings beats with strong positive price momentum in a golden cross breakout pattern, but trades above analyst targets at negative asymmetry, carries a leverage ratio of 1.9x debt-to-equity, and has flagged a dividend sustainability concern — a utility priced for stability with cracks in the foundation.

Thesis pillars

  • High Leverage Negative FcfStable
  • Strong Momentum Golden Cross BreakoutImproving
  • Earnings Beat ConsistencyStable
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

Open full analysis

Southern Company (The) (SO) Stock Analysis

Buy WaitVALUE-TRAP 1/5High Confidence

Utilities · Utilities - Regulated Electric

Earnings in 0 days (2026-07-30). Expect elevated volatility around the report — consider waiting for post-earnings price action before new entries.

Wait for pullback to $89.85. Weak momentum — blocks BUY_NOW at $94.34. Engine's entry $89.85 (Default 5pct Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: Analyst target reached - limited upside remaining; Leverage penalty (D/E 1.9): -1.0.

Southern Company owns three regulated electric utilities in Alabama, Georgia, and Mississippi; Southern Power's wholesale generation fleet; and Southern Company Gas, which distributes natural gas to 4.4 million customers in Illinois, Georgia, Virginia, and Tennessee. Revenues... Read more

$94.34-3.8% A.UpsideScore 5.0/10#30 of 42 Utilities - Regulated Electric
QualityF-score6 / 9FCF yield-3.65%
IncomeYield3.14%(5y avg 3.62%)Payout75.70%
Entry $89.85(Default 5pct Sticky)Stop $85.91Target $97.27(resistance)A.R:R -0.8:1
Analyst target$100.83+6.9%20 analysts
$97.27our TP
$94.34price
$100.83mean
$79
$114

Wait for pullback to $89.85. Weak momentum — blocks BUY_NOW at $94.34. Engine's entry $89.85 (Default 5pct Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: Analyst target reached - limited upside remaining; Leverage penalty (D/E 1.9): -1.0. Chart setup: No clear chart pattern; technical signals are mixed. Earnings in 0 days. Wait until post-earnings. Score 5.0/10, high confidence.

Passes 4/7 gates (clean insider activity, no SEC red flags, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio and earnings proximity 0d<=7d. Suitability: moderate.

10-K grounded · weekly refresh

About Southern Company (The)

About Southern Company (The)

Southern Company's 2026 construction program totals $15.9 billion system-wide, with Georgia Power — the company's largest subsidiary — accounting for $10.1 billion of that figure, including $3.6 billion for new generation tied to Georgia PSC-certified resource additions and $2.6 billion for transmission. Alabama Power, Mississippi Power, Southern Power, and Southern Company Gas account for the remaining $5.8 billion. These investments target projected electric load growth from data centers and other large customers that have contracted approximately 9 GWs of new load, with service expected to commence through 2028.

Southern Company earns revenue through three primary channels: regulated retail electricity sold by Alabama Power, Georgia Power, and Mississippi Power under rate plans approved by the Alabama PSC, Georgia PSC, and Mississippi PSC; regulated natural gas distribution through Southern Company Gas to 4.4 million customers in Illinois, Georgia, Virginia, and Tennessee with rates set by state commissions; and wholesale electricity sold by Southern Power under FERC market-based rate authority through long-term PPAs at an average remaining contract duration of approximately 12 years. Nuclear generation represented approximately 22% of total KWHs for Alabama Power and 36% for Georgia Power in 2025, with Plants Farley, Hatch, and Vogtle operated by Southern Nuclear. SCS contracted for 644 Bcf of natural gas supply for 2026 under agreements with terms up to nine years. Georgia Power's 2022 ARP was extended through December 31, 2028 with no base-rate adjustments except storm damage costs; Alabama Power's rate-stable plan runs through 2027.

Show full overview

Georgia Power's rate-base investment dominates Southern Company's near-term capital program, creating concentrated dependence on Georgia PSC outcomes. Certified costs for Georgia Power's IRP-approved projects total $19.5 billion through 2030, and the Georgia PSC's 2022 ARP settlement extended base rates through December 31, 2028. The 10-K notes that rising costs and increased projected capital expenditures could result in resistance to authorizing cost recovery — a risk that falls primarily on Georgia Power given its scale in the Southern Company system. Alabama Power's rate-stable plan runs only through 2027, adding near-term regulatory review exposure for that subsidiary.

See also: Utilities · Utilities - Regulated Electric

From Southern Company (The)'s most recent 10-K filing, extracted June 11, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-07-30
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Jul 30, 2026today· next earnings call

Thesis

Rewards
No bull case signals
Risks
Analyst target reached - limited upside remaining
Leverage penalty (D/E 1.9): -1.0

Key Metrics

P/E (TTM)24.8
P/E (Fwd)19.5
Mkt Cap$108.3B
EV/EBITDA13.3
Profit Mgn14.5%
ROE11.0%
Rev Growth8.0%
Beta0.33
Dividend3.14%
Rating analysts33

Quality Signals

Piotroski F6/9

Options Flow

P/C0.62bullish
IV34%normal
Max Pain$97+2.8% vs spot

Concentration Risks(10-K Item 1A)

  • MEDIUMCommodityGeorgia Power nuclear generation36%
    10-K Item 1A: 'Southern Nuclear ... represented approximately 22% and 36% of the total KWHs generated by Alabama Power and Georgia Power, respectively, in the year ended December 31, 2025'
  • LOWCommodityAlabama Power nuclear generation22%
    10-K Item 1A: 'Southern Nuclear ... represented approximately 22% and 36% of the total KWHs generated by Alabama Power and Georgia Power, respectively, in the year ended December 31, 2025'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

Growth below the gate floor. Component breakdown shows what dragged the score down.static

Earnings Growth
1.8
Revenue Growth
4.5

Momentum below the gate floor. Component breakdown shows what dragged the score down.static

Obv
1.0
Macd
1.4
Ma Position
4.0
Rsi
5.5
Volume
5.9
Volume distribution (falling OBV)Above 200-day MA

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Value Rank
1.5
Growth Rank
6.2
Quality Rank
6.3
GatesMomentum 3.6<4.5A.R:R -0.8=NEGATIVEEARNINGS PROXIMITY 0d<=7dInsider activity: OKNo SEC red flagsSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Moderate
RSI
45 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $93.21Resistance $99.26

Price Targets

$86
$90
$97
A.Upside-3.8%
A.R:R-0.8:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-3.8% upside)
! Earnings in 0 days - binary event risk
! momentum at 3.6 (below the engine's 4.5 threshold)

Earnings

B
B
B
M
3/4 beats
Next Earnings2026-07-30 (0d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is SO stock a buy right now?

Wait for pullback to $89.85. Weak momentum — blocks BUY_NOW at $94.34. Engine's entry $89.85 (Default 5pct Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: Analyst target reached - limited upside remaining; Leverage penalty (D/E 1.9): -1.0. Chart setup: No clear chart pattern; technical signals are mixed. Earnings in 0 days. Wait until post-earnings. Target $97.27 (+3.1%), stop $85.91 (−9.8%), A.R:R -0.8:1. Score 5.0/10, high confidence.

What is the SO stock price target?

Take-profit target: $97.27 (-3.8% upside). Target $97.27 (+3.1%), stop $85.91 (−9.8%), A.R:R -0.8:1. Stop-loss: $85.91.

What are the risks of investing in SO?

Analyst target reached - limited upside remaining; Leverage penalty (D/E 1.9): -1.0.

Is SO overvalued or undervalued?

Southern Company (The) trades at a P/E of 24.8 (forward 19.5). TrendMatrix value score: 5.2/10. Verdict: Buy (Wait for Entry).

What do analysts say about SO?

33 analysts cover SO with a consensus score of 3.5/5. Average price target: $101.

What does Southern Company (The) do?Southern Company owns three regulated electric utilities in Alabama, Georgia, and Mississippi; Southern Power's...

Southern Company owns three regulated electric utilities in Alabama, Georgia, and Mississippi; Southern Power's wholesale generation fleet; and Southern Company Gas, which distributes natural gas to 4.4 million customers in Illinois, Georgia, Virginia, and Tennessee. Revenues come from state PSC-regulated retail rates and FERC-authorized wholesale rates. A $15.9 billion 2026 construction program, concentrated in Georgia Power, addresses contracted data center load additions of approximately 9 GWs.

Related stocks: PCG (Pacific Gas & Electric Co.) · NEE (NextEra Energy, Inc.) · PEG (Public Service Enterprise Group) · DUK (Duke Energy Corporation (Holdin) · AEE (Ameren Corporation)
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