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PRMBPrimo Brands CorporationSell4.6·$24.15+2.59%
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Primo Brands Corporation (PRMB) Stock Analysis

Range Bound setup

SellVALUE-TRAP 1/5High Confidence

Consumer Defensive · Beverages - Non-Alcoholic

Sell if holding. Analyst target reached at $24.15 — A.R:R is negative (-0.2) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Leverage penalty (D/E 1.9): -1.0.

Primo Brands is a North American branded beverage company distributing bottled water (Poland Spring, Pure Life, Arrowhead, Deer Park, Saratoga, and others) to 200,000+ retail outlets plus home/office delivery, exchange, and refill services. Revenue is 98.5% from the U.S. and... Read more

$24.15+2.1% A.UpsideScore 4.6/10#13 of 13 Beverages - Non-Alcoholic
QualityF-score7 / 9FCF yield4.74%
IncomeYield1.99%Payout221.05%at-risk
Stop $22.59Target $24.65(resistance)A.R:R -0.2:1
Analyst target$27.18+12.6%11 analysts
$24.65our TP
$24.15price
$27.18mean
$21
$35

Sell if holding. Analyst target reached at $24.15 — A.R:R is negative (-0.2) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Leverage penalty (D/E 1.9): -1.0. Chart setup: RSI 57 mid-range, Bollinger mid-band. Score 4.6/10, high confidence.

Passes 7/8 gates (positive momentum, clean insider activity, no SEC red flags, news events none recent, earnings proximity 60d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: moderate.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-14

Recent Developments — Primo Brands Corporation

Generated 2026-06-15T18:11:46Z.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Aug 13, 202660d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Analyst target reached - limited upside remaining
Leverage penalty (D/E 1.9): -1.0
Weak overall score: 4.6/10

Key Metrics

P/E (TTM)127.1
P/E (Fwd)16.3
Mkt Cap$8.8B
EV/EBITDA10.7
Profit Mgn0.9%
ROE2.3%
Rev Growth0.8%
Beta0.71
Dividend1.99%
Rating analysts18

Quality Signals

Piotroski F7/9

Options Flow

P/C0.82neutral
IV71%elevated
Max Pain$30+24.2% vs spot

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Quality Rank
0.0
Growth Rank
1.5
Value Rank
4.1

Growth below the gate floor. Component breakdown shows what dragged the score down.static

Revenue Growth
2.7
Low model confidence on this dimension (33%).

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Bollinger
3.0
Support Resistance
3.1
52w Position
4.9
GatesA.R:R -0.2=NEGATIVEMomentum 6.2>=5.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 60d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
57 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $21.95Resistance $25.15

Price Targets

$23
$25
A.Upside+2.1%
A.R:R-0.2:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-2.1% upside)
! Negative risk/reward — downside exceeds upside

Earnings

B
B
M
M
2/4 beats
Next Earnings2026-08-13 (60d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is PRMB stock a buy right now?

Sell if holding. Analyst target reached at $24.15 — A.R:R is negative (-0.2) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Leverage penalty (D/E 1.9): -1.0. Chart setup: RSI 57 mid-range, Bollinger mid-band. Prior stop was $22.59. Score 4.6/10, high confidence.

What is the PRMB stock price target?

Take-profit target: $24.65 (+2.1% upside). Prior stop was $22.59. Stop-loss: $22.59.

What are the risks of investing in PRMB?

Analyst target reached - limited upside remaining; Leverage penalty (D/E 1.9): -1.0; Weak overall score: 4.6/10.

Is PRMB overvalued or undervalued?

Primo Brands Corporation trades at a P/E of 127.1 (forward 16.3). TrendMatrix value score: 6.3/10. Verdict: Sell.

What do analysts say about PRMB?

18 analysts cover PRMB with a consensus score of 4.1/5. Average price target: $27.

What does Primo Brands Corporation do?Primo Brands is a North American branded beverage company distributing bottled water (Poland Spring, Pure Life,...

Primo Brands is a North American branded beverage company distributing bottled water (Poland Spring, Pure Life, Arrowhead, Deer Park, Saratoga, and others) to 200,000+ retail outlets plus home/office delivery, exchange, and refill services. Revenue is 98.5% from the U.S. and 1.5% from Canada; one customer represents 21% of net sales.

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