Skip to main content
LAMRLamar Advertising CompanySell5.1·$150.54+0.57%
Open full analysis

Lamar Advertising Company (LAMR) Stock Analysis

Range Bound setup

SellVALUE-TRAP 1/5High Confidence

Real Estate · REIT - Specialty

Sell if holding. Analyst target reached at $150.54 — A.R:R is negative (-2.0) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Sector modifier (Real Estate): -1.2.

Lamar Advertising is one of the largest outdoor advertising companies in the U.S., operating ~159,300 billboards in 45 states and Canada, plus 24 of the 28 privatized state logo sign contracts and transit advertising in 23 states. As a REIT, it rents space to diverse tenants—no... Read more

$150.54+0.9% A.UpsideScore 5.1/10#10 of 14 REIT - Specialty
QualityF-score7 / 9FCF yield3.56%
IncomeYield4.28%(5y avg 4.33%)Payout115.31%
Stop $145.52Target $151.87(resistance)A.R:R -2.0:1
Analyst target$155.60+3.4%5 analysts
$151.87our TP
$150.54price
$155.60mean
$145
$170

Sell if holding. Analyst target reached at $150.54 — A.R:R is negative (-2.0) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Sector modifier (Real Estate): -1.2. Chart setup: RSI 54 mid-range, Bollinger mid-band. Score 5.1/10, high confidence.

Passes 7/8 gates (positive momentum, clean insider activity, no SEC red flags, news events none recent, earnings proximity 58d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: moderate.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-09
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Fri, Aug 7, 202658d to earnings· next earnings call

Thesis

Rewards
V7 quality resilience bonus: +0.2 (Q=7.3 in RISK_OFF)
High-quality business
Risks
Analyst target reached - limited upside remaining
Sector modifier (Real Estate): -1.2
Leverage penalty (D/E 5.0): -1.5

Key Metrics

P/E (TTM)27.6
P/E (Fwd)23.4
Mkt Cap$15.2B
EV/EBITDA19.3
Profit Mgn24.0%
ROE55.2%
Rev Growth4.4%
Beta1.23
Dividend4.28%
Rating analysts13

Quality Signals

Piotroski F7/9MoatNarrow

Options Flow

P/C2.06bearish
IV62%elevated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

No paid promotion. TrendMatrix does not accept payment from any issuer, broker, or third party in exchange for coverage of any security. Our sole compensation is subscription revenue.

No fiduciary duty. No fiduciary, advisory, or agency relationship is created between you and TrendMatrix by reading our content or subscribing to our service.

Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

2 floor-breakers

No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static

Earnings History
1.1
Surprise Avg
1.8
Dividend Safety
3.5
Erm
5.0
Earnings Timing
5.0
Earnings concerns: 1B/2MYield trap warning: high yield but unsafe

Priced at a premium — multiples above sector norms. Needs delivery on growth + margins to justify.static

Ev Ebitda
0.4
Analyst Target
3.0
Ps
5.8
P Ocf
6.4
P/OCF: 17.2x (FFO proxy — REITs gated off P/E)
GatesA.R:R -2.0=NEGATIVEMomentum 5.6>=5.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 58d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
54 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $144.11Resistance $154.97

Price Targets

$146
$152
A.Upside+0.9%
A.R:R-2.0:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeRisk-Off

Risk Alerts

! Target reached (-10.1% upside)
! Negative risk/reward — downside exceeds upside

Earnings

B
M
M
M
1/4 beats
Next Earnings2026-08-07 (58d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is LAMR stock a buy right now?

Sell if holding. Analyst target reached at $150.54 — A.R:R is negative (-2.0) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Sector modifier (Real Estate): -1.2. Chart setup: RSI 54 mid-range, Bollinger mid-band. Prior stop was $145.52. Score 5.1/10, high confidence.

What is the LAMR stock price target?

Take-profit target: $151.87 (+0.9% upside). Prior stop was $145.52. Stop-loss: $145.52.

What are the risks of investing in LAMR?

Analyst target reached - limited upside remaining; Sector modifier (Real Estate): -1.2; Leverage penalty (D/E 5.0): -1.5.

Is LAMR overvalued or undervalued?

Lamar Advertising Company trades at a P/E of 27.6 (forward 23.4). TrendMatrix value score: 3.5/10. Verdict: Sell.

What do analysts say about LAMR?

13 analysts cover LAMR with a consensus score of 3.8/5. Average price target: $156.

What does Lamar Advertising Company do?Lamar Advertising is one of the largest outdoor advertising companies in the U.S., operating ~159,300 billboards in 45...

Lamar Advertising is one of the largest outdoor advertising companies in the U.S., operating ~159,300 billboards in 45 states and Canada, plus 24 of the 28 privatized state logo sign contracts and transit advertising in 23 states. As a REIT, it rents space to diverse tenants—no individual tenant exceeded 2% of billboard revenues—generating $2.27B in 2025 revenues.

Related stocks: DLR (Digital Realty Trust, Inc.) · AMT (American Tower Corporation (REI) · RYN (Rayonier Inc. REIT) · GLPI (Gaming and Leisure Properties, ) · UNIT (Uniti Group Inc.)
Home Stocks LAMR

Latest news

Latest News

Yahoo Finance46d agoAnalyst
Investing.com Australia45d ago
Benzinga31d ago
Benzinga32d agoAnalyst
Benzinga38d agoAnalyst
Benzinga39d agoEarnings
Benzinga40d ago