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CPNGCoupang, Inc.Sell4.4·$16.95+0.80%
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Coupang, Inc. (CPNG) Stock Analysis

Recovery setup

SellVALUE-TRAP 2/5Moderate Confidence

Consumer Cyclical · Internet Retail

Sell if holding. Engine safety override at $16.95: Quality below floor (1.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.4/10 and A.R:R 3.3:1 is above the 1.5:1 BUY gate. Specifically: Elevated put/call ratio: 6.07; Below-average business quality; Below long-term trend.

Coupang operates e-commerce, food delivery, video streaming, and fintech through Product Commerce and Developing Offerings segments, primarily in Korea, serving customers in over 190 countries. With approximately 108,000 employees as of December 31, 2025 — the majority in Korea... Read more

$16.95+39.6% A.UpsideScore 4.4/10#18 of 18 Internet Retail
QualityF-score4 / 9FCF yield0.80%
Stop $15.76Target $23.66(analyst − 10%)A.R:R 3.3:1
Analyst target$26.29+55.1%17 analysts
$23.66our TP
$16.95price
$26.29mean
$12
$36

Sell if holding. Engine safety override at $16.95: Quality below floor (1.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.4/10 and A.R:R 3.3:1 is above the 1.5:1 BUY gate. Specifically: Elevated put/call ratio: 6.07; Below-average business quality; Below long-term trend. Chart setup: Death cross but MACD improving, RSI 59. Score 4.4/10, moderate confidence.

Passes 7/9 gates (positive momentum, favorable risk/reward ratio, clean insider activity, news events none recent, earnings proximity 50d clear, semi cycle peak clear, materials cycle peak clear). Suitability: moderate.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-15
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Tue, Aug 4, 202650d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Quality below floor (1.8 < 4.0)
Value-trap signals (2/5): Margin compression (op margin -1.0%), High leverage (D/E 16.9)

Key Metrics

P/E (TTM)
P/E (Fwd)57.7
Mkt Cap$30.2B
EV/EBITDA45.8
Profit Mgn-0.5%
ROE-4.0%
Rev Growth7.5%
Beta1.12
DividendNone
Rating analysts21

Quality Signals

Piotroski F4/9

Options Flow

P/C6.07bearish
IV73%elevated
Max Pain$45+165.5% vs spot

Concentration Risks(10-K Item 1A)

  • MEDIUMGeographicKorea
    10-K Item 1A: 'because a majority of our operations take place in Korea and are subject to Korean law'

Material Events(8-K, last 90d)

  • 2026-05-14Item 5.02LOW
    Director Kevin M. Warsh resigned effective May 13, 2026 after the U.S. Senate confirmed him as Federal Reserve Chair. Departure required by federal ethics rules; no disagreement with company operations, policies, or practices. No successor named.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

Rating Breakdown

4 floor-breakers

Cyclical trough — margins compressed or negative. Profitability typically recovers with the cycle, but floor fires on current data.static

Roe
0.0
Operating Margin
0.0
Net Margin
0.0
Roa
0.3
Gross Margin
1.8
Moat
3.6
Current Ratio
3.9
Piotroski F
4.4
No competitive moatQuality concerns

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Quality Rank
0.6
Growth Rank
2.8
Value Rank
5.3

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

52w Position
0.0
Bollinger
1.8
Support Resistance
2.3
Gap
5.0

No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static

Earnings History
0.0
Surprise Avg
0.0
Erm
2.5
Earnings Timing
5.0
News Activity
8.0
Earnings concerns: 1B/3M
GatesDeath cross (50MA < 200MA)Executive change: officer departure/appointmentMomentum 5.7>=5.5A.R:R 3.3 ≥ 1.5Insider activity: OKNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 50d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRecoverySuitability: Moderate
RSI
59 · Neutral
20D MA 50D MA 200D MADEATH CROSSSupport $14.92Resistance $17.54

Price Targets

$16
$24
A.Upside+39.6%
A.R:R3.3:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Quality below floor (1.8 < 4.0)
! Value-trap signals (2/5): Margin compression (op margin -1.0%), High leverage (D/E 16.9)

Earnings

B
M
M
M
1/4 beats
Next Earnings2026-08-04 (50d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is CPNG stock a buy right now?

Sell if holding. Engine safety override at $16.95: Quality below floor (1.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.4/10 and A.R:R 3.3:1 is above the 1.5:1 BUY gate. Specifically: Elevated put/call ratio: 6.07; Below-average business quality; Below long-term trend. Chart setup: Death cross but MACD improving, RSI 59. Prior stop was $15.76. Score 4.4/10, moderate confidence.

What is the CPNG stock price target?

Take-profit target: $23.66 (+39.6% upside). Prior stop was $15.76. Stop-loss: $15.76.

What are the risks of investing in CPNG?

Quality below floor (1.8 < 4.0); Value-trap signals (2/5): Margin compression (op margin -1.0%), High leverage (D/E 16.9).

Is CPNG overvalued or undervalued?

Coupang, Inc. trades at a P/E of N/A (forward 57.7). TrendMatrix value score: 6.2/10. Verdict: Sell.

What do analysts say about CPNG?

21 analysts cover CPNG with a consensus score of 3.8/5. Average price target: $26.

What does Coupang, Inc. do?Coupang operates e-commerce, food delivery, video streaming, and fintech through Product Commerce and Developing...

Coupang operates e-commerce, food delivery, video streaming, and fintech through Product Commerce and Developing Offerings segments, primarily in Korea, serving customers in over 190 countries. With approximately 108,000 employees as of December 31, 2025 — the majority in Korea — it ranks among Korea's largest private sector employers. Revenue stems mainly from Korean retail through same-day and dawn delivery under the Coupang and Rocket Now brands.

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