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CPNGCoupang, Inc.Sell4.7·$15.47+1.94%
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Coupang, Inc. (CPNG) Stock Analysis

Recovery setup

SellVALUE-TRAP 2/5Moderate Confidence

Consumer Cyclical · Internet Retail

Sell if holding. Engine safety override at $15.47: Quality below floor (1.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.7/10 and A.R:R 5.7:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Below long-term trend.

Coupang is a Korean technology company offering retail, restaurant delivery, video streaming, and fintech services under brands including Coupang, Eats, Play, Rocket Now, and Farfetch across 190+ countries. Organized into Product Commerce and Developing Offerings segments, it... Read more

$15.47+52.8% A.UpsideScore 4.7/10#18 of 18 Internet Retail
QualityF-score4 / 9FCF yield0.89%
Stop $14.47Target $23.66(analyst − 10%)A.R:R 5.7:1
Analyst target$26.29+70.0%17 analysts
$23.66our TP
$15.47price
$26.29mean
$12
$36

Sell if holding. Engine safety override at $15.47: Quality below floor (1.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.7/10 and A.R:R 5.7:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Below long-term trend. Chart setup: Death cross but MACD improving, RSI 52. Score 4.7/10, moderate confidence.

Passes 7/10 gates (positive momentum, favorable risk/reward ratio, no SEC red flags, news events none recent, earnings proximity 56d clear, semi cycle peak clear, materials cycle peak clear). Suitability: moderate.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-09
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Tue, Aug 4, 202656d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Concentration risk — Geographic: Korea
Quality below floor (1.8 < 4.0)
Value-trap signals (2/5): Margin compression (op margin -1.0%), High leverage (D/E 16.9)

Key Metrics

P/E (TTM)
P/E (Fwd)55.4
Mkt Cap$27.2B
EV/EBITDA41.2
Profit Mgn-0.5%
ROE-4.0%
Rev Growth7.5%
Beta1.12
DividendNone
Rating analysts21

Quality Signals

Piotroski F4/9

Options Flow

P/C1.13bearish
IV75%elevated
Max Pain$27+74.5% vs spot

Concentration Risks(10-K Item 1A)

  • HIGHGeographicKorea
    10-K Item 1A: 'because a majority of our operations take place in Korea and are subject to Korean law'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

Cyclical trough — margins compressed or negative. Profitability typically recovers with the cycle, but floor fires on current data.static

Roe
0.0
Operating Margin
0.0
Net Margin
0.0
Roa
0.3
Gross Margin
1.8
Moat
3.6
Current Ratio
3.9
Piotroski F
4.4
No competitive moatQuality concerns

No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static

Earnings History
0.0
Surprise Avg
0.0
Erm
2.5
Earnings Timing
5.0
Earnings concerns: 1B/3M

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Quality Rank
0.6
Growth Rank
3.3
Value Rank
5.3
GatesMomentum 5.3<5.5 (soft — BUY_NOW allowed but watch)INSIDER 0.50%=MODERATEDeath cross (50MA < 200MA)Momentum 5.3>=4.5A.R:R 5.7 ≥ 1.5No SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 56d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRecoverySuitability: Moderate
RSI
52 · Neutral
20D MA 50D MA 200D MADEATH CROSSSupport $14.92Resistance $16.91

Price Targets

$14
$24
A.Upside+52.9%
A.R:R5.7:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Quality below floor (1.8 < 4.0)
! Value-trap signals (2/5): Margin compression (op margin -1.0%), High leverage (D/E 16.9)

Earnings

B
M
M
M
1/4 beats
Next Earnings2026-08-04 (56d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is CPNG stock a buy right now?

Sell if holding. Engine safety override at $15.47: Quality below floor (1.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.7/10 and A.R:R 5.7:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Below long-term trend. Chart setup: Death cross but MACD improving, RSI 52. Prior stop was $14.47. Score 4.7/10, moderate confidence.

What is the CPNG stock price target?

Take-profit target: $23.66 (+52.8% upside). Prior stop was $14.47. Stop-loss: $14.47.

What are the risks of investing in CPNG?

Concentration risk — Geographic: Korea; Quality below floor (1.8 < 4.0); Value-trap signals (2/5): Margin compression (op margin -1.0%), High leverage (D/E 16.9).

Is CPNG overvalued or undervalued?

Coupang, Inc. trades at a P/E of N/A (forward 55.4). TrendMatrix value score: 6.2/10. Verdict: Sell.

What do analysts say about CPNG?

21 analysts cover CPNG with a consensus score of 3.8/5. Average price target: $26.

What does Coupang, Inc. do?Coupang is a Korean technology company offering retail, restaurant delivery, video streaming, and fintech services...

Coupang is a Korean technology company offering retail, restaurant delivery, video streaming, and fintech services under brands including Coupang, Eats, Play, Rocket Now, and Farfetch across 190+ countries. Organized into Product Commerce and Developing Offerings segments, it generates revenue from direct sales and marketplace fees. With ~108,000 employees mostly in Korea, its integrated fulfillment network is one of the largest in the country.

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