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TSCOTractor Supply CompanySell4.7·$33.04-1.43%
SellHigh Confidence
Investment thesis

Tractor Supply Company trades at a significant discount to analyst targets with 34% upside and a 4.89x risk/reward ratio, supported by a 46% ROE, but consecutive earnings misses in the last two quarters and a confirmed death cross technical pattern create near-term execution and sentiment risk.

Thesis pillars

  • Consecutive Earnings Miss ConcernDeteriorating
  • High Roe Business QualityStable
  • Large Analyst Upside Attractive RrImproving
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

Open full analysis

Tractor Supply Company (TSCO) Stock Analysis

SellVALUE-TRAP 1/5High Confidence

Consumer Cyclical · Specialty Retail

Sell if holding. Analyst target reached at $33.04 — A.R:R is negative (-0.5) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: V7 low-quality RISK_OFF penalty: -0.5 (Q=5.0).

The Company is focused on supplying the needs of recreational farmers, ranchers, and all those who enjoy living the rural lifestyle (which we refer to as the "Out Here" lifestyle). We operate retail stores under the names Tractor Supply Company and Petsense by Tractor Supply.... Read more

$33.04-2.9% A.UpsideScore 4.7/10#22 of 24 Specialty Retail
QualityF-score6 / 9FCF yield0.60%
IncomeYield2.91%(5y avg 1.60%)Payout48.96%sustainable
Stop $31.91Target $35.45(resistance)A.R:R -0.5:1
Analyst target$35.63+7.8%27 analysts
$35.45our TP
$33.04price
$35.63mean
$28
$46

Sell if holding. Analyst target reached at $33.04 — A.R:R is negative (-0.5) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: V7 low-quality RISK_OFF penalty: -0.5 (Q=5.0). Chart setup: No clear chart pattern; technical signals are mixed. Score 4.7/10, high confidence.

Passes 5/9 gates (clean insider activity, news events none recent, earnings proximity 39d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio and death cross (50MA < 200MA). Suitability: speculative.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Oct 22, 202639d to earnings· next earnings call

Thesis

Rewards
Positive news sentiment (+0.67)
Positive insider activity
Risks
Analyst target reached - limited upside remaining
V7 low-quality RISK_OFF penalty: -0.5 (Q=5.0)
Sector modifier (Consumer Cyclical): -1.5

Key Metrics

P/E (TTM)17.2
P/E (Fwd)16.1
Mkt Cap$17.2B
EV/EBITDA12.2
Profit Mgn6.4%
ROE39.5%
Rev Growth2.3%
Beta0.47
Dividend2.91%
Rating analysts37

Quality Signals

Piotroski F6/9MoatNarrow

Options Flow

P/C0.88neutral
IV51%elevated

Material Events(8-K, last 90d)

  • 2026-08-07Item 5.02MEDIUM
    Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers. On August 6, 2026, the Board of Directors of Tractor Supply Company (the "Company") approved the following equity grants to J.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

Rating Breakdown

4 floor-breakers

Growth below the gate floor. Component breakdown shows what dragged the score down.static

Earnings Growth
0.0
Revenue Growth
3.1

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Macd
0.0
Obv
1.0
Ma Position
3.0
Volume
3.1
Rsi
3.5
Volume distribution (falling OBV)Below 200-MA, MA slope -6.5%/30d — confirmed downtrend

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
2.5
Value Rank
3.3
Quality Rank
6.6

No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static

Earnings History
0.0
Surprise Avg
0.0
Erm
5.0
Earnings Timing
5.0
Dividend Safety
5.2
News Activity
8.0
Earnings concerns: 1B/3MYield trap warning: high yield but unsafe
GatesMomentum 2.1<4.5A.R:R -0.5=NEGATIVEDeath cross (50MA < 200MA)Executive change: officer departure/appointmentInsider activity: OKNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 39d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Speculative
RSI
36 · Neutral
20D MA 50D MA 200D MADEATH CROSSSupport $32.90Resistance $36.17

Price Targets

$32
$35
A.Upside-2.9%
A.R:R-0.5:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeRisk-Off

Risk Alerts

! Target reached (-2.9% upside)
! momentum at 2.1 (below the engine's 4.5 threshold)
! Negative risk/reward — downside exceeds upside

Earnings

B
M
M
M
1/4 beats
Next Earnings2026-10-22 (39d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is TSCO stock a buy right now?

Sell if holding. Analyst target reached at $33.04 — A.R:R is negative (-0.5) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: V7 low-quality RISK_OFF penalty: -0.5 (Q=5.0). Chart setup: No clear chart pattern; technical signals are mixed. Prior stop was $31.91. Score 4.7/10, high confidence.

What is the TSCO stock price target?

Take-profit target: $35.45 (-2.9% upside). Prior stop was $31.91. Stop-loss: $31.91.

What are the risks of investing in TSCO?

Analyst target reached - limited upside remaining; V7 low-quality RISK_OFF penalty: -0.5 (Q=5.0); Sector modifier (Consumer Cyclical): -1.5.

Is TSCO overvalued or undervalued?

Tractor Supply Company trades at a P/E of 17.2 (forward 16.1). TrendMatrix value score: 6.2/10. Verdict: Sell.

What do analysts say about TSCO?

37 analysts cover TSCO with a consensus score of 3.8/5. Average price target: $36.

What does Tractor Supply Company do?The Company is focused on supplying the needs of recreational farmers, ranchers, and all those who enjoy living the...

The Company is focused on supplying the needs of recreational farmers, ranchers, and all those who enjoy living the rural lifestyle (which we refer to as the "Out Here" lifestyle). We operate retail stores under the names Tractor Supply Company and Petsense by Tractor Supply. Our stores are located primarily in towns outlying major metropolitan markets and in rural communities. We also offer an expanded assortment of products through the Tractor Supply mobile application and online at Tract

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