Skip to main content
SONSonoco Products CompanySell5.5·$47.61+0.25%
Open full analysis

Sonoco Products Company (SON) Stock Analysis

SellHigh Confidence

Consumer Cyclical · Packaging & Containers

Sell if holding. Momentum 3.3/10 is below the 5.0 floor at $47.61 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Concentration risk — Product: metal cans (45.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1).

Sonoco Products is a global packaging manufacturer with two segments: Consumer Packaging (65% of 2025 net sales; metal cans, rigid paper containers, plastic) and Industrial Paper Packaging (30%; tubes, cores, paperboard). The company serves consumer staples, industrial, and... Read more

$47.61+11.3% A.UpsideScore 5.5/10#9 of 16 Packaging & Containers
QualityF-score3 / 9FCF yield17.64%
IncomeYield4.49%(5y avg 3.68%)Payout34.70%sustainable
Stop $44.97Target $52.97(analyst − 13%)A.R:R 2.0:1
Analyst target$60.89+27.9%9 analysts
$52.97our TP
$47.61price
$60.89mean
$65

Sell if holding. Momentum 3.3/10 is below the 5.0 floor at $47.61 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Concentration risk — Product: metal cans (45.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1). Chart setup: No clear chart pattern; technical signals are mixed. Score 5.5/10, high confidence.

Passes 6/8 gates (favorable risk/reward ratio, clean insider activity, news events none recent, earnings proximity 52d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum. Suitability: aggressive.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-09
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Jul 30, 202652d to earnings· next earnings call

Thesis

Rewards
Attractive valuation
Margin of safety: 48%
Risks
Concentration risk — Product: metal cans (45.0%)
V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1)
Sector modifier (Consumer Cyclical): -1.5

Key Metrics

P/E (TTM)7.8
P/E (Fwd)7.4
Mkt Cap$4.7B
EV/EBITDA7.6
Profit Mgn13.6%
ROE20.1%
Rev Growth-1.9%
Beta0.38
Dividend4.49%
Rating analysts17

Quality Signals

Piotroski F3/9

Options Flow

P/C2.29bearish
IV53%elevated

Concentration Risks(10-K Item 1A)

  • HIGHProductmetal cans45%
    10-K Item 1: 'metal cans and rigid paper containers were the Company's largest revenue-producing groups of products and services representing approximately 45% and 20%, respectively, of the Company's consolidated net sales'

Material Events(8-K, last 90d)

  • 2026-02-20Item 5.02MEDIUM
    Amendment to earlier 8-K: COO Rodger Fuller's retirement effective date changed from February 28, 2026 to April 11, 2026. He is retiring; no successor named in this filing. No disagreement cited.
    SEC filing →
  • 2026-02-12Item 5.02LOW
    Craig L. Nix appointed to Board of Directors as independent director, effective February 10, 2026; assigned to Audit Committee and Financial Policy Committee. Former CFO/COO of Deloitte. Routine board expansion.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

No paid promotion. TrendMatrix does not accept payment from any issuer, broker, or third party in exchange for coverage of any security. Our sole compensation is subscription revenue.

No fiduciary duty. No fiduciary, advisory, or agency relationship is created between you and TrendMatrix by reading our content or subscribing to our service.

Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

1 floor-breaker·1 ceiling hit

Momentum below the gate floor. Component breakdown shows what dragged the score down.static

Obv
1.0
Volume
2.1
Macd
3.9
Ma Position
4.0
Rsi
5.5
Volume distribution (falling OBV)Above 200-day MA
GatesMomentum 3.3<4.5Executive change: officer departure/appointmentA.R:R 2.0 ≥ 1.5Insider activity: OKNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 52d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Aggressive
RSI
54 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $45.91Resistance $51.82

Price Targets

$45
$53
A.Upside+11.3%
A.R:R2.0:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeRisk-Off

Risk Alerts

! momentum at 3.3 (below the engine's 4.5 threshold)

Earnings

B
M
M
M
1/4 beats
Next Earnings2026-07-30 (52d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is SON stock a buy right now?

Sell if holding. Momentum 3.3/10 is below the 5.0 floor at $47.61 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Concentration risk — Product: metal cans (45.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1). Chart setup: No clear chart pattern; technical signals are mixed. Prior stop was $44.97. Score 5.5/10, high confidence.

What is the SON stock price target?

Take-profit target: $52.97 (+11.3% upside). Prior stop was $44.97. Stop-loss: $44.97.

What are the risks of investing in SON?

Concentration risk — Product: metal cans (45.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1); Sector modifier (Consumer Cyclical): -1.5.

Is SON overvalued or undervalued?

Sonoco Products Company trades at a P/E of 7.8 (forward 7.4). TrendMatrix value score: 8.7/10. Verdict: Sell.

What do analysts say about SON?

17 analysts cover SON with a consensus score of 3.9/5. Average price target: $61.

What does Sonoco Products Company do?Sonoco Products is a global packaging manufacturer with two segments: Consumer Packaging (65% of 2025 net sales; metal...

Sonoco Products is a global packaging manufacturer with two segments: Consumer Packaging (65% of 2025 net sales; metal cans, rigid paper containers, plastic) and Industrial Paper Packaging (30%; tubes, cores, paperboard). The company serves consumer staples, industrial, and construction markets through approximately 265 facilities in 37 countries; no single customer exceeded 10% of consolidated revenues in 2025.

Related stocks: CCK (Crown Holdings, Inc.) · SLGN (Silgan Holdings Inc.) · GEF (Greif Inc.) · REYN (Reynolds Consumer Products Inc.) · BALL (Ball Corporation)
Home Stocks SON

Latest news

Latest News

Seeking Alpha61d agoEarnings
MarketBeat61d ago
The Manila Times61d ago
AD HOC NEWS56d ago
MarketBeat63d agoEarnings
GuruFocus59d ago
OregonLive.com57d ago
The Globe and Mail59d ago
Quiver Quantitative59d agoEarnings
Benzinga7d ago
Benzinga7d ago
Benzinga48d agoAnalyst
Benzinga53d agoAnalyst
Benzinga53d agoAnalyst
Benzinga54d ago
Benzinga54d agoEarnings
Benzinga54d agoEarnings
Benzinga55d agoEarnings
Benzinga55d ago
Benzinga55d agoEarnings
Loading more...