Mercury Marine motors
“10-K Item 1A: 'Within our marine businesses, we purchase a significant portion of our motors from Mercury Marine'”
Updated
The most significant concentration Winnebago Industries discloses is Mercury Marine motors, classified MEDIUM by disclosed size. Below: the full set from the latest 10-K — verbatim quotes, filing references, and a synthesis of what these exposures mean together.
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Source: Winnebago Industries’s SEC Form 10-K filed — view the filing on SEC EDGAR ↗
Each card carries a disclosed-size chip (HIGH / MEDIUM / LOW — how large the exposure is as a share of revenue, not how dangerous it is) and a nature tag: Built-in(the company’s own model, geography, or products) or Outside party (an external customer, supplier, or distributor it relies on).
“10-K Item 1A: 'Within our marine businesses, we purchase a significant portion of our motors from Mercury Marine'”
“10-K Item 1A: 'one financial flooring institution held approximately 33% of our total outstanding financed dealer inventory dollars'”
“10-K Item 1A: 'We currently manufacture most of our products in northern Iowa and northern Indiana.'”
“10-K Item 1A: 'In Fiscal 2026, one of our suppliers individually accounted for approximately 12% of our consolidated raw material purchases.'”
Winnebago's disclosed concentrations are mostly medium-share dependencies tied to specific counterparties and locations. Within its marine businesses, the company purchases a significant portion of its motors from Mercury Marine, a supplier dependency where a disruption or pricing change would affect that segment directly. A separate supplier accounted for approximately 12% of consolidated raw material purchases in Fiscal 2026, a low-share dependency that is smaller and easier to manage. On the financing side, one financial flooring institution held approximately 33% of total outstanding financed dealer inventory dollars. This is a medium-share counterparty exposure: dealer financing supports wholesale sales, so a change in that lender's appetite could affect dealer purchasing. Structurally, the company manufactures most of its products in northern Iowa and northern Indiana, a medium-share geographic exposure that leaves production exposed to regional disruptions such as weather, labor or utilities. Netting these out, the manufacturing footprint is a standing structural feature, while Mercury Marine and the flooring lender are the idiosyncratic counterparties most able to move results.
For the engine’s reasoning on WGO’s current verdict — including which dimensions drove the score — see the per-dimension breakdown.
| Symbol | Name | HIGH | MEDIUM | LOW | Total |
|---|---|---|---|---|---|
| HOG | Harley-Davidson, Inc. | 3 | 0 | 0 | 3 |
| MBUU | Malibu Boats, Inc. | 2 | 2 | 1 | 5 |
| MCFT | MasterCraft Boat Holdings, Inc. | 2 | 1 | 1 | 4 |
| BC | Brunswick Corporation | 1 | 2 | 0 | 3 |
| LCII | LCI Industries | 1 | 1 | 2 | 4 |
| WGO● | Winnebago Industries, Inc. | 0 | 3 | 1 | 4 |
Concentration counts reflect items disclosed in each peer’s most recent 10-K; disclosed-size classification uses TrendMatrix’s internal 10-K extraction taxonomy.